front view of the 2023 RAM 1500 towing

Worried about Premature Electrification? Find out more about the upcoming Ram 1500 REV!

We know what its like living in Alberta and the hesitation to adopt to electric vehicles. Ram is looking to change that in 2024 with the upcoming Ram 1500 REV. Worried about “premature electrification?” Check out the latest Ram 1500 REV TV spot from Super Bowl LVII and read on for more information about this upcoming all-electric pickup truck and find out how to win a chance to be one of the first to own one!

We’re thrilled to announce history’s first Ram electric truck: the Ram 1500 REV. This game-changing truck is the result of ongoing collaboration between engineers and enthusiasts like you. Advanced and capable, the Ram 1500 REV is designed to go the distance and exceed your expectations. After all, it’s the only electric truck with the legendary power and performance of the Ram Brand.

We’re ready to unveil it – and we want you to experience it.

The 2024 Ram 1500 REV all-electric pickup truck (pre-production model shown).

Some of the key features of the Ram 1500 REV include:

  • CAPABILITY WITHOUT COMPROMISE: Harnessing the power of the new STLA body‑on‑frame platform, the Ram 1500 REV is primed for success with exceptional benchmarks in terms of capability, range, towing, and payload.
  • INNOVATIVE FRUNK: Storage options abound in the Ram 1500 REV, and at the top of the list is the new frunk, which offers easy‑to‑access onboard power and game-changing cargo space with secure, weatherproof protection.
  • NEXT-LEVEL INTERIOR: On the inside, this electric powerhouse offers a range of advanced technologies, luxurious refinements, and superior cabin comfort.
  • CHARGE FORWARD: Stay powered up no matter what. When the grid is down, this electric truck can get you back up and running with available home energy charging. Charge up via an easy-to-use quick-release mount with a lockable, weatherproof enclosure for either indoor or outdoor installation.
  • DYNAMIC DETAILS: Set off by the distinguishing stance you’ve come to expect from Ram Trucks, a sophisticated front full fascia and lower grille surround complement this electric truck’s already heroic demeanor.

That’s why it’s our pleasure to give you early access to the Ram REV Insider+ Contest*. Enter now for a chance to WIN 1 of 200 Early Reservation Access Codes to pre-order a Ram 1500 REV – and get one step closer to owning a piece of Ram history. You can read more about the Ram 1500 REV on and enter for your chance to reserve one today!

*No purchase necessary. Two hundred (200) Prizes consisting of an (1) early reservation access code to be used towards the pre-order and purchase of a Ram 1500 REV truck will be awarded in a random draw (approximate retail value of $100 CAD). Enter at https:‌//ramtruck.‌ca by ‌March‌ 31‌, 2024‌. Entrants must be over the age of majority. Limit: one standard entry per person. For the avoidance of any doubt, the prize consists of an access code providing the winner with the ability to pre-order and reserve a Ram 1500 REV EV truck only, and not the actual truck or value thereof. See full contest rules for full details.